Tuesday, October 28, 2008

Simple guide to understanding phishing

Like many organisations, my agency warns our customers about the threat of phishing - where criminals use emails and/or websites to attempt to dupe people into providing personal information or account information to a fake website.

Commoncraft has released a 'Plain English' video, which provides a visual way of communicating phishing to people and helping them understand the risks.

It's an approach that, by reducing the word count and adding visual and audio dimensions to the communication, can be much easier to absorb and understand.

Given that video is easy and cost-effective to deliver online - and that it is easy to include text equivalents for those unable or unwilling to view video - it is well worth considering this approach, when appropriate, to better inform customers.

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