Wednesday, October 07, 2009

Heathcote community vote on stimulus spending now open

NSW MP Paul Macleay has opened voting on projects to receive a portion of the economic stimulus package allocated to his electorate, Heathcote.

To view how this example of community budgetting works, visit Paul's site at www.paulmcleay.com.au.

Note that you must live within the electorate to participate.

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MashupAustralia Hack session in Sydney

Google will be hosting a hack session in support of the Gov 2.0 Taskforce's MashupAustralia competition in Sydney on 14 October.

In case you're unaware, MashupAustralia is a competition being run by the Gov 2.0 Taskforce based on Federal and state government datasets released via data.australia.gov.au.

There are cash prizes on offer for developers who 'mash' the government data into online applications.

The full details for the event are as follows:
(From: Google Developer Events, Sydney)

MashupAustralia Hacking Session
6-9pm
Wednesday, Oct. 14th
Level 5, Dreamtime, 48 Pirrama Rd, Pyrmount (Google Sydney office)
To support local developers working on entries for the MashupAustralia contest (http://mashupaustralia.org/), we're holding a hacking session in the Google office. We'll start with a brief introduction to mashups and tips for making them, do some brainstorming and idea sharing, and then get to hardcore hacking. We'll also have dinner and drinks to give us energy.
Register Here:
https://spreadsheets.google.com/viewform?formkey=dGlPam1vY0hnbFExWDRqRGdudmVfTnc6MQ
(Note: space is limited, so if we get alot of RSVPs, we may need to
say no to some of them. We'll let you know).

Anyone else - particularly within government - organising similar events around the country?

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Thursday, October 01, 2009

Adapt the service not the user

I've been rereading the ABC article about the two girls who got caught in a drain and used their mobile phone to update their Facebook status, rather than call Triple 0.

A representative of the Metropolitan Fire Service (MFS) in Adelaide said that,

If they were able to access Facebook from their mobile phones, they could have called triple-0, so the point being they could have called us directly and we could have got there quicker than relying on someone being online and replying to them and eventually having to call us via triple-0 anyway.
Professor of Media and Communications at the Queensland University of Technology, Terry Flew, says public education campaigns are facing an ongoing struggle to compete with social media.

I think that the main point has been missed.

The internet and digital devices are changing cultural and personal behaviours. In some respects they are even changing our physical behaviour and may be changing our brain chemistry.

I don't believe that it is the role of Public Authorities to try to turn the clock back by 'competing' with social media - reinforcing messages such as if you're in trouble call triple-0 - just to preserve the 'way the system has always worked'.

In usability terms this is similar to releasing a human-unfriendly system, then producing a huge user manual and communications campaign to attempt to train people to work the way the system works (except in this case the system remains the same and it is people who have changed).

Often it is cheaper and more effective to turn this approach on its head. Re-engineer the system to work the way that people think.

Successful companies have learnt this. They change their products over time to suit emerging social and cultural norms. It's a Marketing-based approach, where the organisation figures out what people want and provides it, rather than a Communications-based approach, where you build products the way the organisation wants then try to convince people to accept them.

The lesson I draw from this emergency situation is that the public service are still grappling with the questions of whether and how to adapt their systems to suit their audiences.

For the girls down the drain it may have been faster for them to call Triple-0, however this wasn't the behaviour they are used to. It was not 'normal' in fact they've probably never done it before.

So why not adapt our emergency services instead?

Have a presence on social networks that people can use to contact them in emergencies.

Create smartphone apps that people can install and use to send the information the emergency services need to act.

Set up Twitter accounts that can be used to call for help.

Even simply point '911' to '000' so either number reaches our emergency services - most Australians hear '911' far more often in movies and on TV than they ever hear 'Triple-0'. The original rationale of '000' being less likely to be dialed in error due to being more difficult to call on dial phones has disappeared anyway with keypads.

Some of these avenues may be 'less efficient' for the system. They may increase the time required for emergency services to response.

However they will ensure that the emergency services CAN respond.

It may even increase the number of people who legitimately contact emergency services - those who wouldn't call Triple-0, but will put a note on Facebook that, for example, they are feeling suicidal.

Certainly checks and balances will need to be in place to prevent fraudulent use, but we managed to do it with a telephone number - surely we're smart enough to do this in other mediums.


The issue of adapting services versus adapting users isn't unique to emergency services, it affects every interaction between government and public.

Every time the government forces people to use the channel it prefers - be it telephone, paper, in-person (or even online) - it is attempting to adapt the user to suit its own processes and needs.

This can reduce citizen engagement, satisfaction and completion rates, resulting in poorer outcomes for individuals.

Instead the government should seek to understand how people prefer to engage and seek ways to adapt its services to suit peoples' needs. AGIMO's report, Australians' use and satisfaction with e-government services—2008, provides some ideas.

Sure there are many cases where it may be legally impossible to accept channels like the net for transactions with government. However there are many services where we can adapt - it just takes a little creative thinking. We may even save the public money or provide a faster service and we will not be 'competing' with social networks, we'll be leveraging them for public benefit.

Let's seek to change our public sector philosophies and adapt government policies and services wherever possible, rather than attempt to adapt our users to suit 'how we prefer to do things'.

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NSW launches Transport Data Exchange (TDX) Program as part of Apps4NSW

The NSW government has launched the Transport Data Exchange (TDX) Program to provide access to NSW transport routes, timetables and stop/station/wharf information for download and reuse in third party applications.

It's been provided as part of the data available for the Apps4NSW competition. launched by the NSW Premier at NSWSphere.

Unlike similar initiatives in the US and UK, which have generally employed Creative Commons licenses, the NSW Transport Authority has released the data contingent to users signing on to a specific data licensing agreement (PDF), providing the government with significantly more control over how the data may be used and who by.

As an initial step it is great to see the NSW government attempting to free up public data, although the current license agreement may restrict some usage.

For example, the license requires that there be someone eligible and willing to legally sign such an agreement. This could cause developers to think twice before signing on. It could also limit participation by young programmers and school students if their parents and schools are concerned over entering into this formal binding legal agreement with the NSW government.

The license also requires that licensees show their application to the Transport Authority at least 30 days before the application goes live. This reduces the ability for licensees to develop emergency applications at short notice to address specific events - such as fires, floods or other disasters (even dust storms).

There's also a requirement to update applications when the Department updates data, which could also present issues to those mashing up data for fun or experience. It seems to be aimed at companies who choose to mashup the data.

The comments I've seen published on Twitter include:

matthewlandauer: Not impressed with the NSW transport data license http://is.gd/3w1iL especially section 6: Release to the public. #gov2au

NickHodge: @trib @chieftech @matthewlandauer someone is scared about transparency in NSW public transport, me thinks :-(

malcolmt: Sad. Epic Fail by NSW gov with public transport timetable data license. This word Open, it does not mean what you think it means.

dasfreak: First NSW Gov open data effort starting with transport data. License on the whole OK. Reporting section bit onerous http://bit.ly/ehlj2

Overall this is a step forward for government openness, and in many respects a large step - particularly from NSW Transport's position in March, where it was actively pursuing developers with threats of legal action.

However it is only one step along a very long road.

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Wednesday, September 30, 2009

Gov 2.0 Taskforce announces launch of data.australia.gov.au with a Mash-up competition

The Gov 2.0 Taskforce this afternoon announced the launch of data.australia.gov.au featuring 59 datasets from Australian Federal, State and Territory governments released under licenses that permit reuse.

Alongside the launch the Taskforce announced on their blog the launch of a Mash-up competition challenging Australian developers to use one of more of the datasets to create a useful online application.

The competition is offering more than $20,000 in prizes across a range of categories including Excellence in mash-up, peoples' choice and Best Student entry.

The competition starts at 10am Australian Eastern Standard Time (AEST) on 7 October and closes at 4pm AEST on 6 November.

Solo entrants must be Australian resident or citizen and teams must include at least one Australian.

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