Monday, August 01, 2011

QPS Media releases report on their use of social media for disaster management

The Queensland Police Service Media group has released a report on their use of social media in managing disaster situations.

It's a good read, though only scratches the surface of what they achieved or what is possible.

As the document was released only as PDF, I've converted it to HTML 5.0 via Scribd for more widespread access as embedded below.

It will be very interesting to see which government agencies continue to resist the use of social media in future disaster situations. It will provide insights into their cultures and is likely to reflect on them publicly.

It may even be fair to say that it would be courageous of senior public servants in any government across Australia to forbid the use of social media for disaster management in the future.

The original PDF, Queensland Police Service: Disaster management and social media - a case study, is available here.

QPS Social Media Case Study

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Thursday, July 28, 2011

What's the oldest active government Twitter account in Australia?

I've done a review of the registration dates for Twitter accounts from agencies at all levels of government in Australia and identified what I believe to be the oldest account.

Established in November 2007, the oldest government Twitter account in Australia is from Narromine, a small local council in Central West NSW.

You'll find them still tweeting regularly at @Narromine

The second oldest was @rfsmajorfires, providing automated updates about major fire risks in NSW since December 2007 and the third was @questacon in May 2008, providing educational and exhibition news.

The full timeline is available as a tab in my Australian governments Twitter accounts spreadsheet.

Chart of the timeline for government agency Twitter registrations by month and a cumulative registration rate is below.

It excludes three suspended accounts (for which I cannot determine registration date).



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Wednesday, July 27, 2011

Outcomes from ACT Virtual Community Cabinet

I've run the conversation from the ACT Virtual Community Cabinet, held yesterday, through some statistical systems to look at how the event went.

Based on the CoverItLive session I recorded, there were 92 participants using the #ACTvcc hashtag between the beginning and the end of the Virtual Community Cabinet. I excluded conversations outside the period of the Cabinet as not being 'on the official record'.

During the Virtual Community Cabinet there were a total of 299 tweets, an average of 3 tweets per participant and approximately 5 tweets per minute.

The top 13 tweeters accounted for 50% of tweets, and the top 63 for 90% of tweets during the event.

I divided the tweets into the categories below based on the type of content. This is not precise, but gives an approximation of the types of conversations that occurred.

  • Question to Cabinet (Such as 'Can the ACT government please fix my road?')
  • Directional tweet (Such as 'The event starts now' or retweets without extra content)
  • Spurious comment (Such as 'Can we have more penguins?')
  • Action request/statement (Such as 'We need more buses')
  • Thank you (Such as 'You're doing a great job!')
  • Statement (Such as 'Look at what NSW is doing on Health')
  • Ministerial answer (Minister answering question 'We are expanding services')
Of the 299 tweets throughout the event, 97 (32%) were questions and 53 (18%) were Ministerial answers. In other words, the Cabinet Ministers responded to roughly 55% of the questions asked and answered at a rate of almost one response per minute over the 65 minute long event.

Another 51 tweets (17%) were directional - many alerting people to the start, middle and end of the event, or retweeting Ministerial answers.

Another 28 tweets (9%) were action requests which directly asked or told the government to take a specific step or decision. 33 (11%) of tweets were statements, providing information or a view without any direct question or action request.

There were 18 tweets (6%) expressing thanks for the event or actions of the government.

Finally there were only 19 tweets (6%) that were spurious (sorry to the dolphins, the peacocks and James Scullin).

Was the event a success?
Was the Virtual Community Cabinet a success? I would say yes, for a first attempt.

Looking over the Twitter stream (as I was unable to access Twitter through most of the event), overall my view is that the event was quite chaotic, with no clear format set for questions or for responses.

It was often very difficult to identify who Ministers were responding to and there were some big questions left unanswered. However I reckon the Ministers did quite well to answer 53 questions in the time they had.

A number of people indicated they'd like to see broader social media engagement. While the Cabinet Ministers stated they were on Facebook, the members of the public participating were asking them to use blogs - to post regularly and allow comments.

I think this difference in viewpoints may reflect a difference in social media sophistication between some politicians and some members of the public.

I stand by my previous statement that there were better tools the ACT Cabinet could have employed for this form of community engagement.

However, overall I think the event went OK, most participants left reasonably happy and several asked for further events (though using a broader set of social media tools).

I hope that the ACT government continues developing its social media and Government 2.0 sophistication, tapping into the experiences of other states (such as Victoria and Queensland) and within the Australian government.


View the record

View the ACT Virtual Community Cabinet Google spreadsheet here or the embedded version below.

As it would be easy to modify specific tweets or statistics, I've left it read-only for now.

To understand the colour coding and highlights, view the Legend (link from the bottom bar of the embedded spreadsheet).

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Tuesday, July 26, 2011

Live ACT Virtual Community Cabinet feed

Below is a live feed of the ACT Virtual Community Cabinet, on from 12.30pm to 1:30pm today, Tuesday 26 July, 2011

By capturing the tweets via CoverItLive they're stored publicly beyond the lifespan for tweets.

UPDATE: Due to load issues with my blog I've removed the CoverItLive replay from this post. My archive of the ACT Virtual Community Cabinet, together my previous liveblogs, are all accessible from http://egovau.coverpage.coveritlive.com/index2.php/option=com_altcaster/task=viewaltcast

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ACT Virtual Community Cabinet 12:30pm today (#actvcc)

The ACT government has announced that their first Virtual Community Cabinet will be held today from 12:30 - 1:30pm on the topic of Public Transport, using Twitter as the discussion tool.

To follow the discussion keep an eye on #actvcc, the hashtag for the event.

The ACT Cabinet will be in the Cabinet room, following the Twitter stream on a big screen and tweeting responses via their laptops.

Specific questions can be directed to Cabinet members via their Twitter accounts, such as @KatyGMLA (for the Chief Minister).

I have previously expressed my views on this approach - using a medium suited for light touches and news breaking for deep evidence-based discussion. No-one in the Australian Gov 2.0 arena has been consulted on the use of Twitter this event to my knowledge (or indeed on the timing of the VCC - good for ACT Ministers, but not for the 65% of Commonwealth staff and other ACT residents without access to social media at their workplaces).

I hope I am proven wrong and this event goes well.

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