Tuesday, November 26, 2013

90% of Australian federal politicians now use Facebook and/or Twitter

I've been tracking the number of Australian federal politicians using social media channels for some time, with the proportion using these channels (principally Facebook and Twitter) sitting at the low-mid 70% level for several years (see my last post on this from June 2012).

However I've just finished updating the figures based on the September 2013 election and have found a large jump - just over 90% of federal politicians now use social media to engage with Australians.

I'll give a breakdown below, however I thought it worth comparing Australia to the US government. Twitter recently blogged that 100% of their Senate and 97% of their House of Representatives used Twitter.

That compares to 71.62% of Australia's Senate and 72.67% of our House of Representatives - still some way to go to catch up.

In fact our politicians appear to favour Facebook, with 72.97% of Senators and 90.67% of MPs using the service.

From my analysis there's three key features that distinguish Australian federal politicians that use social media from those that do not - age, gender and House.

Firstly age - older politicians are far less likely to use social media than their younger colleagues.

The average age of this parliament is several years less (at about 50 years) than the previous parliament (at about 52 years), with a number of older politicians having retired or lost their seats.

The largest increase was in politicians born since 1980, who increased from two to seven in the latest parliament. Those born in the 1970s also saw a significant increase from 36 to 50, while those born in the 1960s increased slightly from 76 to 82 parliamentarians. In contrast, politicians born in the 1950s or earlier declined from a total of 112 to only 85 parliamentarians - with no-one born before 1940 remaining, down from one in the last parliament.


(Note there's fewer politicians (224) counted in the latest parliament because there's a Senate vacancy to be filled and an extra was counted in the previous parliament (226) due to a member resigning and being replaced. This does not statistically alter my findings.)

The large number of younger politicians significantly impacted the level of social media use. While politicians born in the 1980s or 1990s all used social media (100%), and those in the 70s were almost as prolific at 98%, this declined to 93.9% of politicians born in the 1960s, 83.56% of those born in the 1950s and only 66.67% of those born in the 1940s.

 

This reflects the adoption we see in the wider population and there's been a similar experience in other countries - people aged 50 and over are far less likely to engage via social media. This takes generational change to alter (within organisations as well as within politics).

I haven't looked into the average age of residents in electorates with older representatives, however I would be surprised to find a difference to other electorates - my conclusion is that older politicians are less likely to use social channels due to their own media preferences, not due to the preferences of the people they represent - leaving them increasingly vulnerable to younger and more social media savvy would-be politicians.

The second major factor impacting on social media use by politicians is their gender. Women are generally more likely to use social media channels than men and this shows through in our politicians as it does in the broader community.

While women represent 30.8% of our elected representatives, they represent 32.7% of politicians using social media - with 91.3% of female politicians using Facebook and 76.8% using Twitter, compared to only 81.9% of male politicians using Facebook and 70.3% using Twitter.

Overall 95.6% of our elected female politicians use social media, compared to only 87.7% of male politicians.

The uses the genders put social media to also varies significantly, with female politicians far more likely to interact actively with their constituents than males, who spend more time broadcasting political messages, engaging in political slanging matches or interacting with a small circle of journalists - more on this another time.

The final significant factor was which House of parliament that politicians had been elected to. While one might think that Senators, who represent an entire state or territory, might find greater utility in social media to reach the larger number of, and more spread out, constituents they represent than members of the House of Representatives, whose electorates are usually much smaller than our states, the situation is exactly the reverse.

While 92.7% of the Members of the House of Representatives use social media, 90.7% on Facebook and 72.7% on Twitter, only 85.1% of Senators do, 73% on Facebook and 71.6% on Twitter.

The particular discrepancy is in Facebook use - which suggests to me that politicians see Facebook more for connecting with their constituents (which Senators tend to find less important) while they see Twitter more for connecting with journalists and scoring political points (which is as important for Senators as for Reps).

Factors that didn't impact significantly on whether a politician used social media were their party and the remoteness of their electorate. While regional areas of Australia tend to have lower internet and social media penetration than the cities, the representatives of these electorates actually could find more value in social media as it helps transcend large distances between settlements - there was no significant difference between social media use by metro and regional representatives except in respect the age of the politician.

All of Australia's parties (and independents) are relatively consistent in their level of social media use by politicians - with the Greens and Independents (including KAP & PUP) the most likely to use social channels (100% of politicians), as social media can help them overcome any limitations on their ability to attract traditional media attention - helping to level the playing field for communication and fund raising.

The two major parties (Labor and Liberal) were neck and neck in their use, each with about 90% of their elected politicians using social media. At the tail were the Nationals, where only 84% of their politicians use social media - though this isn't really that low as it only meant 3 of their 19 parliamentarians aren't using social channels, and these are three of their oldest politicians, aged 70, 63 and 54.

Below is an infographic that explores the data a little further, and you can view the spreadsheet of my data and analysis using the link: https://docs.google.com/spreadsheet/ccc?key=0Ap1exl80wB8OdDYtNXA1ZE9oaEtWX25OM2paNGlIcHc&usp=sharing

I also have Twitter lists following all Australian federal politicians - divided into house and party affiliation, which can be accessed from https://twitter.com/eGovAUPollies.

I have also created daily newspaper-like digests of these lists, which can be found at: http://egovau.blogspot.com.au/2012/06/read-all-about-it-get-your-daily-dose.html (updated to reflect the current parliament).


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Monday, November 18, 2013

Register now - hugest Gov 2.0 Canberra event for 2013 - THREE international speakers on 4 December

For the last Gov 2.0 monthly event in Canberra for 2013 Pia and I have been able to arrange three prestigious international speakers - who are all in town at the same time.

Who are they? None other than Andrew Stott, former UK Director for Transparency & Digital Engagement; Davied van Berlo, the Netherlands' leading Gov 2.0 advocate and founder of Civil Servant 2.0; and Martin Tisné, steering committee member of the UK Transparency and Accountability Initiative and the Open Government Partnership.

The Gov 2.0 Canberra event is on Wednesday 4 December from 2-4pm. The venue is still being confirmed, so we're not quite sure of seating yet - early registration is a must!

For more information (including full bios) and to register visit http://www.eventbrite.com.au/e/gov-20-december-event-tickets-9386642701

Note that we may try to go for drinks with some of the speakers after the event - we'll tweet details on the day for people who can't come to the event, but still want to meet up.

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Friday, November 15, 2013

Who's open sourcing in Australian government?

Open source is no longer new news. The movement has been around for over 30 years, longer than the public internet or widespread use of mobile phones, and around the same age as the desktop computing revolution which saw computers on every office worker's desks.

However for some reason open source has taken a very long time to get any traction in government. Even ten years ago there weren't many government framework in place allowing agencies to use open source software, let alone create and release open source software, documents or tools.

In fact misconceptions about what 'open source' means are still quite common. I still encounter folk who believe that 'open' means insecure and unsupported - even though some of the most widely used and deployed systems in the world rely on open source platforms - such as Apache web servers, Drupal and Wordpress websites - which have vast numbers of developers globally finding and fixing bugs and improving performance.

Others confuse 'open' and 'free' - there's always cost in deploying a solution, whether proprietary or open source. The difference is that with open source there's no ongoing licensing fees and vendor lock-in, which can add a great deal to development costs over time.

There's also sometimes concerns that open source may not be robust enough for intense use by large organisations. Of course this varies according to specific software, however there's no evidence backing this up as a general claim (particularly given Apache runs an estimated 65% of web servers)

Fortunately, the attitude of government towards open source appears to have begun to change.

In Australia several governments have IT policies which requires the consideration of open source in software decisions (though why it remains necessary to use policy to force IT management to consider potentially better solutions remains to be seen).

Governments are also deploying open source software, at least for web use - with the Australian Government's Department of Finance offering its GovSpace platform (which uses Wordpress) to any government agency at a relatively low ($4,500 annual) price.

Drupal websites are also flourishing - the last website I was responsible for in government, MyRegion, was a Drupal installation with an open source mapping stack (alas now the department has been absorbed, I understand the site will also disappear - I hope the code will be preserved for other agencies to reuse).

Some governments have even begun releasing their own open source software and materials, available for reuse by other agencies, governments and the broader community.

The US government has done it with We The People, the UK government has done it with ePetitions, their Service Design Manual and a variety of other materials, Canada has released their Web Experience Toolkit (WET), Philadelphia has released mobile apps, the City of San Francisco has released their entire municipal law base and New Zealand Land Information has released a range of coding tools.

In Australia the ACT government has released several code snippets and their Open Data Policy as open source and the former AusAID partnered with the Indonesian government to release the InaSAFE natural hazard impact scenarios plugin (get the code here).

The US even has a closed community where government employees and contractors share information about the open source software they're releasing and that is available for them to us (the Open Source Center).

This makes perfect sense if you consider that government-created software is a public asset, rather than a cost.

While some software may rightly need to be tightly controlled, there's a vast range of potential code for which there's no cost to government, and potentially significant value in open sourcing, allowing other eyes to spot bugs and provide improvements, while reducing the need for duplicate code development within and across jurisdictions.

When code is open it means that agencies can properly scrutinise it, understanding how it functions, the security risks and detect any potential backdoors - something much harder to do in proprietary software, which is closed source (customers can't analyse or edit it).

There's a great list of case studies and examples of governments open sourcing code and content at Github's new Government centre, http://government.github.com, unfortunately though in Australia we don't seem to have any comprehensive list of which governments and councils are creating and releasing open source materials.

So I've created a spreadsheet, which I'll add to over time, of open sourcing going on across the Australian public sector.

If you're open sourcing materials, have used or know about others who have created or used open source code or materials from Australian governments or council, please let me know in the comments below.

Hopefully over time we'll see this list grow and become more official (maybe governments will even list their open source materials in their own sites one day!) - joining the government open source community.



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Thursday, November 14, 2013

Be part of the first ever Australian eSnapshot on Gov 2.0, egovernment, open and connected government

The national e-Snapshot 2013 is the first in a rolling series to capture current thinking and practice around technology-enabled innovation for government and the public sphere including such areas as e-Government, Gov 2.0, digital government, mobile gov and open government.

Organised by Cofluence, an organisation who has worked extensively in the Gov 2.0 field globally operating services like Gov 2.0 Radio, the e-Snapshot 2013 asks some big questions: How is connective tech helping the public sector? How is it helping citizens and interest groups? Plus it hopes to explore some useful approaches to what's actually working.

The e-Snapshot is being supported by CeBIT Global Conferences and top level results will be available at the GovInnovate Summit in a session chaired by Deirdre O'Donnell (the former NSW Information Commissioner).

Complete the 60-second e-Snapshot here: http://cogovsnapshot.cofluence.co/#snapshot
(note there's an optional additional survey too)

Or learn more about the e-Snapshot at: http://www.cebit.com.au/cebit-news/2013/towards-open-government-esnapshot-australia-2013

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Wednesday, November 13, 2013

About 1.5m tweets have now been sent by Australian councils and government agencies

I've updated my tracking of Australian government and council Twitter accounts and found that the roughly 920 accounts I track have sent in total 1.47 million tweets.

Given there's some accounts that have closed down which I no longer count and probably a few more I've missed, I'm comfortable that Australian governments have now sent approximately 1.5 million tweets.

This represents explosive growth. It took 63 months (from November 2007 to January 2013) to reach one million tweets, but only 11 months to get from one million to 1.5 million.

The next half a million is likely to take even less time - I expect we'll reach it some time in July 2014 (and will report back so you can see if my prediction is correct).

But who's tweeting?

I'm glad you asked.

You can see my full list of Australian government tweeters at: https://docs.google.com/spreadsheet/ccc?key=0Ap1exl80wB8OdFhwX3BmSzV6MW5zWGlNVnFoeVhVSGc&usp=sharing

However the top ten most active, by tweets, followers, following and by age are below, followed by the number of tweets divided into category, location (state) and jurisdictional level (national, state/territory and local).

You might be surprised who's who in the roost.


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