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Social networking is still often considered a pastime of the young or frivolous, however, like other new technologies before it, the extent and rate of adoption of social media tools is phenomenal.
The 'Other' James Brown, an active UK eGovernment blogger, has published the following list of the top 13 countries by population, including active social networks alongside nations.
Two social networks fit into the list, with active user 'populations' far exceeding the populations of most nations.
| Position | Country/Site | Size |
| 1 | People’s Republic of China | 1,326,640,000 |
| 2 | India | 1,139,240,000 |
| 3 | United States | 305,405,000 |
| 4 | MSN Messenger | 240,000,000 |
| 5 | Indonesia | 228,412,000 |
| 6 | Brazil | 187,878,000 |
| 7 | Pakistan | 164,582,000 |
| 8 | Bangladesh | 158,665,000 |
| 9 | Nigeria | 148,093,000 |
| 10 | Russia | 141,900,000 |
| 11 | 132,100,000 | |
| 12 | Japan | 127,690,000 |
| 13 | Mexico | 106,682,000 |
